Studies In Tagore

Author: Chakrabarti, Santosh
ISBN: 8126903406
Published by: ATLANTIC PUBLISHERS & DISTRIBUTORS

2007 Microsoft® Office System Inside Out

Learn everything you need to know for working with the 2007 Microsoft Office system–from the inside out! This book packs hundreds of time-saving solutions, troubleshooting tips, and workarounds for using the 2007 release of Microsoft Office–all in concise, fast-answer format. You''ll also learn how to use the new graphics features in Microsoft Office Excel® and Microsoft Office PowerPoint®, create a database with Microsoft Office Access, and manage tasks by using Microsoft Office Outlook®. You''ll even discover how to use shared workspaces and the Internet to collaborate with others. Plus, you''ll get tools, eBooks, and more on the companion CD.

Author: PIERCE

ISBN: 9788120332317

Published by: PHI Learning

Original Price(PB)	:	Rs. 795.00
Special Sale Price of(PB)	:	Rs. 715.00

Modern Marketing : Principles And Practice

D. CHANDRA BOSE, PhD, is Principal, Sree Narayana College (University of Kerala), Chengannur, Kerala. He has more than three decades of academic experience. He has authored several books in the field of management and administration, including four books for PHI Learning. His research areas include marketing, public administration, and finance and accounting.

Today, with wide access to information of every kind, and with advancements in technology, new vistas have been opened for marketers. They are often faced with huge challenges and tough competitions to cope with the growing demands of the consumers for quality products. This comprehensive text elucidates contemporary concepts and ideas to help overcome the challenges and obstacles faced by marketers in achieving marketing objectives of an organization.
Divided into 23 chapters, the book begins with a brief introduction to the marketing concepts, its history, objectives and various channels. It then goes on to explain the functions of marketing, physical distribution, and pricing strategies for goods and services. The book also shows how a product should be branded and packaged; besides discussing the ways to market a product through proper channels.
Dr. Chandra Bose, with his rich and long experience, demonstrates how studying consumer behaviour and consumer preferences can bring about a difference in the sales figures of a product. He devotes a chapter on Marketing Research and Information System, which deals with the emerging trends in the field. The book concludes with detailed discussion on the innovative strategies to market specific products belonging to different sectors such as agriculture, industry and consumer products.
Primarily intended as a text for the undergraduate students of Commerce of all universities, this book could prove equally useful for the undergraduate and postgraduate students of management.
ISBN: 9788120339453
Published by: PHI Learning

Original Price(PB)	:	Rs. 250.00
Special Sale Price of(PB)	:	Rs. 225.00

Export - Import And Logistics Management

USHA KIRAN RAI, Ph.D., is Professor in the Marketing Area in the Faculty of Management Studies, Banaras Hindu University. A graduate in economics from St. Xavier’s College, Mumbai, she obtained her master’s degree in Management, and doctorate in Marketing from Banaras Hindu University. Her teaching experience spans over twenty-two years after a short stint in the industry. She was the Joint Director of the Centre for Women’s Studies and Development, Banaras Hindu University, and has also been an Associate in the UGC Inter-university Centre for Humanities and Social Sciences of the Indian Institute of Advanced Study, Shimla.
She has edited a book on Women in Management, Potentials Problems and Future Prospects sponsored by the Ministry of Small Scale Industries, New Delhi, and authored a book titled Export Management and Logistics.
Her present areas of interest are Logistics, Advertising and Women Studies. She is also a trainer in the UGC Programme of Capacity Building of Women Managers in Higher Education.

This textbook, now in its Second Edition, continues to provide an easy and accessible introduction to the import-export and logistics management. With the globalization, international trade procedures and documentation have undergone remarkable changes over the last decade or so. This process of change got accelerated after the enactment of the Foreign Exchange Management Act, 1999. This, coupled with the thrust given to the liberalization process by the Government, has brought to fore the importance of export procedures and documentation and international logistics management.

This comprehensive and revised book includes a new chapter on Foreign Exchange Risk Management and elaborates the procedures for availing different export incentives. Divided into eight parts, the text discusses the export-import environment, the procedures for obtaining finance by the exporter, convertibility of rupee, liberalization and its impact, the foreign exchange market, export-import procedures and documentation. Finally, the book also dwells upon the essentials of imports and logistics management including distribution channels and international marketing.

This book, dealing with the principles and practice of the management of exports, imports and logistics, should be of a great benefit to the postgraduate students of business management (MBA), and inter-national business management (MIB). Besides, the book would prove to be useful as a handy reference for exporters, importers, managers and entrepreneurs.
ISBN: 9788120340169
Published by: PHI Learing

Original Price(PB)	:	Rs. 250.00
Special Sale Price of(PB)	:	Rs. 225.00

Fundamentals Of Software Engineering

RAJIB MALL, PhD, is Professor, Department of Computer Science and Engineering, IIT Kharagpur. He has vast practical experience in developing industry-oriented software products. Having an academic experience of a decade and half in IIT Kharagpur, Professor Mall has guided several doctoral dissertations and published over a hundred research articles.

Advancements and rapid developments have led to many ramifications in the ever-changing world of software engineering. This book, in its third edition, is restructured and revised to trace the advancements made and landmarks achieved in the field. This book not only incorporates latest and enhanced software engineering techniques and practices but also shows how these techniques are applied into the practical software assignments. The chapters are incorporated with illustrative examples to add an analytical insight on the subject. The book is logically organized to cover expanded and revised treatment of all software process activities.

New to This Edition

The contents and presentation of all chapters have been improved thoroughly.

A new layout highlights the important concepts and theories in a box format, in order to help the students in learning process.

A new chapter on Emerging Trends emphasizes on the most upcoming and advanced techniques in the field of Software Engineering.

Primarily intended for the undergraduate students of Software Engineering, the book is also beneficial for the students opting for a course in MCA, MBA and IT.

Key Features :

Large number of worked-out examples and practice problems.

Chapter-end exercises and solutions to selected problems to check students’ comprehension on the subject.

Solutions manual available for instructors.

PowerPoint slides available online at www.phindia.com/rajibmall to provide integrated learning to the students
ISBN: 9788120338197
Published by: PHI Learning

Original Price(PB)	:	Rs. 250.00
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Production Of Hot Metal By Smelting Reduction Of Iron Oxide

A metallurgical engineer from Banaras Hindu University, AMIT CHATTERJEE was awarded the Doctorate of Science (Engineering) Degree by the University of London in 1988 for his outstanding work on coal-based direct reduction and oxygen steelmaking. He had earlier obtained his PhD in process metallurgy from the prestigious Imperial College of Science and Technology, London, of which he is also a Fellow.
He started his professional career in the steel industry in Germany, followed by over 35 years of distinguished service in Tata Steel. At present, he is an Adviser in Tata Steel.
Dr. Chatterjee is a Fellow of the Institute of Materials, England, The Indian Institute of Metals, India, as well as The Indian National Academy of Engineers, India. He has over 500 publications to his credit and is the recipient of several awards from India and overseas, including the National Metallurgist Award (1977), Visvesvaraya Gold Medal (1981 and 1996), SAIL Gold Medal (1982), Bhoruka Gold Medal (1992), Tata Gold Medal (1997), Platinum Medal (2002) and many others.
Dr. Chatterjee has authored several books: Ironmaking and Steelmaking—Theory and Practice and Sponge Iron Production by Direct Reduction of Iron Oxide (both published by PHI Learning, New Delhi) as well as two other books entitled Beyond the Blast Furnace and Metallics for Steelmaking—Production and Use besides a number of Monographs on Cokemaking, Sintermaking, Ironmaking, Continuous Casting, etc.

This book offers a comprehensive treatise on smelting reduction of iron oxide—an emerging alternative method of producing hot metal without using coke. This technique is gaining increasing importance in the field of hot metal production, which has till date, been dominated by the traditional blast furnace method. Shortage of coking coal, high cost of coke and the recent enforcement of stricter environmental regulations have resulted in the advent of smelting reduction as a supplementary method of hot metal production.
The book covers the details of this rapidly developing technique that holds particular promise for countries like India, endowed with relatively large reserves of high grade iron ore that are unfortunately not matched by the availability of coking coal. The book offers an in-depth analysis of the theoretical as well as the practical aspects of smelting reduction. It begins by acquainting the readers with the current worldwide status of ironmaking, followed by the classification of the various smelting reduction processes. It then focuses on explaining the fundamentals of smelting reduction before proceeding with a critical appraisal of the various smelting reduction processes that are currently available. The future of this methodology in India and in the rest of the world is discussed in the concluding chapter. The book contains numerous illustrations to provide a clear understanding of the different processes, equipment and quality parameters relevant to smelting reduction-based ironmaking.
The book is intended mainly for undergraduate and postgraduate engineering (particularly metallurgical engineering) students seeking an insight into this emerging ironmaking technique. It would also be of immense interest to researchers and technologists engaged in this subject of smelting reduction of iron oxide. A variety of chapter-end references would assist teachers and students to get acquainted with the extensive knowledge already available in this field.
ISBN: 9788120339361
Published by: PHI Learing

Original Price(PB)	:	Rs. 250.00
Special Sale Price of(PB)	:	Rs. 225.00

Fundamentals Of Food Engineeringa

D.G. Rao, Ph.D., Scientist and Head, Central Food Technological Research Institute (CFTRI) Resource Centre, Hyderabad. With three decades of teaching and professional experiences, Dr. Rao has published 38 research papers in national and international journals in the field of chemical engineering. A life member of Indian Institute of Chemical Engineers and Oil Technologists Association of India, he has 7 patents to his credit in the area of food processing.

Food technology is the application of food science to the selection, preservation, processing, packaging, distribution and use of safe nutritious and wholesome food. The amalgamation of food technology with engineer-ing operations has given birth to the discipline of food engineering.
Divided into four parts, the book begins with a brief introduction to food technology and its historical importance and development in the first part. The second part covers the basic principles, materials and energy balance concepts that prepare a solid ground for easy comprehension of the technology involved.
The third part, which deals with unit operations in food processing, is the core component of the book. It includes all the transport phenomena, mechanical operations, size reduction, grinding and milling. A separate chapter is devoted to microwave heating in view of its importance in food processing. Dehydration, solvent extraction, distillation, crystallization and mechanical operations have been discussed extensively. The fourth part deals with food industry management, and the peripheral and integrated food engineering operations.

Key Features :

Provides numerous worked-out examples
Explains the concepts without excessive mathematical expressions and derivations
Covers all engineering principles that are needed for a successful operation of a food processing plant
Includes an extensive set of review questions at the end of each chapter
The present textbook is designed for students of BTech (Food Technology/Food Engineering) and MSc (Food Technology). Besides, the students of Biochemical Engineering, Chemical Engineering and Biotechnology will find it immensely useful.
ISBN: 9788120338715
Published by: PHI Learning

Original Price(PB)	:	Rs. 425.00
Special Sale Price of(PB)	:	Rs. 382.00

2007 Microsoft Office System and Your Windows–Based PC

Get organized, get creative, and get more done—with the ultimate real life guide to Microsoft Office and Windows Vista®. Written by the editors and product testers at Windows Vista: The Official Magazine, this book focuses on practical, everyday scenarios and fast, reliable results.

1. Get Started : From the five-minute guide to personalizing your desktop—to getting familiar with Office programs and features—You’ll find smart-and-simple tips to get up and running quickly.

2. Explore : Now that you know your way around, dig in—and take control of your day. Build brilliant documents. Create stunning slides and charts. Fix you own connectivity problems. Brand yourself. Blog. Sync and share files. Go wireless. Go mobile.

3. Do More : Get inspired—and go further—with imaginative projects for you, your family, and friends.

Author: FUTURE PUBLISHING
ISBN: 9788120339088

Original Price(PB)	:	Rs. 325.00
Special Sale Price of(PB)	:	Rs. 392.00

IPL Cricket & Commerce

TR Vivek has been a business and features writer for nearly a decade with stints at leading publications such as Economic Times, Business Today, Outlook and Business Standard. At present, he is Business Editor of Open, a weekly newsmagazine.
A sports nut, and a die-hard Ilayaraja and carnatic music fan, he lives with his wife and daughter in New Delhi.
With over twenty years in journalism, Alam Srinivas has worked for premier media organizations such as India Today, The Times of India, Outlook and Business Today. At present he is Executive Editor, Money Today. He has specialized in investigative pieces on the nexus between business and politics, and other forms of corporate corruption. Author of Storms in the Sea Wind: Ambani Vs Ambani also published by Roli Books, this is his third book.

Much like its commissioner Mr Lalit Modi, IPL from the very beginning has always been mired in controversies of all imaginable kinds. From Vijay Mallya’s sacking of the team coach Charu Sharma for the team’s poor performance in season one to the grand auction of international players for season two in Fort Aguda Beach Resort in Goa, Modi has been able to keep the interest alive by successfully marrying money with sports. This is a new kind of cricket, where players are auctioned and teams and players are owned by frnanchise owners. But this is also the cricket where players from U-19 get a chance to play with Sachin Tendulkar or Shane Warne. IPL: An Inside Story takes a look at almost all the aspects of IPL – from who actually first thought of such a tournament to the process of choosing the franchise owners, and from the socio-economic impact of the IPL on Indian society to the politics of shifting the venue of season two to South Africa.
ISBN: 9788174367112
Published by: Gobookshoping

Original Price(PB)	:	Rs. 195.00
Special Sale Price of(PB)	:	Rs. 175.00

Open: An Autobiography

ANDRE AGASSI played tennis professionally from 1986 to 2006. Often ranked number one, he captured eight Grand Slam singles championships, tying him for seventh on the all-time list, and he’s the only man to win a career “Golden Slam” – all four Grand Slam singles titles plus the Olympic gold medal. He also compiled one of the best records ever by an American in the Davis Cup. As founder of the Andre Agassi Foundation for Education, he has raised more than $85 million for the Andre Agassi College Preparatory Academy, an acclaimed school for underprivileged children in his hometown, Las Vegas. He lives in Las Vegas with his wife, Stefanie Graf, and their two children.

He is one of the most beloved athletes in history and one of the most gifted men ever to step onto a tennis court – but from early childhood Andre Agassi hated the game. Coaxed to swing a racket while still in the crib, forced to hit hundreds of balls a day while still in primary school, Agassi resented the constant pressure even as he drove himself to become a prodigy, an inner conflict that would define him. Now, in his beautiful, haunting autobiography, Agassi tells the story of a life framed by such conflicts, a life balanced precariously between self-destruction and perfectionism.
Agassi makes us feel his panic as an undersized seven-year-old in Las Vegas, practising all day under the obsessive gaze of his violent father. We see him at thirteen, banished to a Florida tennis camp that feels like a prison camp. Lonely, scared, a drop-out, he rebels in ways that soon make him a 1980s icon. And by the time he turns pro at sixteen, his lightning-fast return promises to change tennis forever.
Yet, despite his raw talent, he struggles early on. We feel his confusion as he loses to the world’s best, his greater confusion as he starts to win. Then, Agassi shocks the world, and himself, by winning the 1992 Wimbledon Championship. Overnight he becomes a fan favourite and a media target.
Agassi brings a near-photographic memory to every pivotal match and every public relationship. Never before has the inner game of tennis and the outer game of fame been so precisely described. Alongside vivid portraits of rivals from several generations – Jimmy Connors, Pete Sampras, Roger Federer – Agassi gives unstinting accounts of his brief time with Barbra Streisand and his doomed marriage to Brooke Shields.
He reveals the depression that shatters his confidence, and the mistake that nearly costs him everything. Finally, he recounts his spectacular resurrection. In clear, taut prose, Agassi evokes his loyal brother, his wise coach, and his gentle trainer; all the people who help him regain his balance and find love at last with Stefanie Graf. Entering his last tournament in 2006, he’s hailed for completing a stunning metamorphosis. And still he’s not finished. At an unforgettable US Open, he makes a courageous last stand, then delivers one of the most stirring farewells ever heard in a sporting arena.
With its breakneck tempo and raw candour, Open will be read and cherished for years. A treat for ardent fans, it will also captivate readers who know nothing about tennis. Like Agassi’s game, it sets a new standard for grace, style, speed and power.
ISBN: 9780007281428
Published: Harper Collins Publishers India

Made In India – An Autobiography

Biddu was born in India, where he started his career playing in a pop band whose influences lay in the classic repertoire of the Beatles and the Rolling Stones. Following his early success, he decided to head West and move into the international music arena. He quickly struck gold, signing the unknown Carl Douglas and producing Kung Fu Fighting which went on to decome a hit all over the world. He also wrote and produced hits for Tina Charles and soul legend Jimmy James.

Around this time, Biddu became involved in Indian music; he composed the cult ‘Aap Jaisa Koi’ for the film Qurbani, which set a new landmark for sales in India. He followed this up with a pop album Disco Deewane, with Nazia Hassan, which became the largest-selling pop album in Asian history, and was the first Indian album to hit the charts in the fourteen countries. In 1995, Biddu wrote and produced the three-million-selling album Made in India with singer Alisha Chinai. To date, Biddu has sold over thirty-eight million records worldwide.

The amazing story of the boy from Bangalore who followed his dream and lived it too Biddu left India when he was in his twenties and ended up hitchhiking across the Middle East after being cheated of all his money. Eventually he arrived in London with just the clothes on his back and his trusty guitar. What followed were years of hardship and struggle, but also wonderful music and gathering fame. From the nine-million-selling Kung Fu Fighting to the iconic youth anthem of Made in India and the numerous hits in between, Biddu’s music made him a household name in India and elsewhere. In this first public account of all that came his way— the people, the events, the music tours and companies—he writes with a wicked sense of humour about his remarkable journey with its fairy-tale ending.
ISBN: 9788172239213
Published by: Harper Collins Publishers India

Original Price(HB)	:	Rs. 399.00
Special Sale Price of(HB)	:	Rs. 360.00

Sacred Animals of India

Belief in the sanctity of animals originated from ideas of karma and the transmigration of souls—thus an ant or a tiger could be one’s past or future identity.

Sacred Animals of India draws on the ancient religious traditions of India—Hinduism, Buddhism and Jainism—to explore the customs and practices that engendered the veneration of animals in India.

Animals are worshipped in India as deities, as, for instance, the elephant-god Ganesha and the monkey-god Hanuman, or as the fish, tortoise and boar—forms or avatars that Vishnu is believed to have taken on earth. Some species, such as the swan, bull, lion and tiger, regarded as vahanas—vehicles of deities— developed sanctity by association. Others, such as the snake, are worshipped out of fear. Birds such as the crow are regarded as the abode of the dead, or the souls of ancestors, while the cow’s sanctity may derive from its economic value. There are also hero-animals, such as the vanaras, and animals that were totemic symbols of tribes that were assimilated in Vedic Hinduism.

This book also examines the traditions that gave animals in India protection, and is a reminder of the role of animal species in the earth’s biodiversity.
Author: Nanditha Krishna
ISBN: 9780143066194
Published by: Penguin Books India

Original Price(PB)	:	Rs. 299.00
Special Sale Price of(PB)	:	Rs. 270.00

Victoria & Abdul

Sharbani Basu was born in Calcutta and grew up in Dhaka, Kathmandu and Delhi. She moved to London in1987, since when she had been the correspondent of the Calcutta based Anand Bazar Patrika and The Telegraph. She is the author of Curry: The story of the Nation’s Favourite Dish and the critically acclaimed biography Spy Princess: The Life of Noor Inayat Khan.

The tall handsome Abdul Karim was just twenty-four when he arrived in England from Agra to wait at tables during Queen Victoria’s Golden Jubilee. An assistant clerk at Agra Central Jail, he suddenly found himself a personal attendant to the Empress of India herself. Within a year, he was established as a powerful figure at court, becoming the queen’s teacher, or Munshi, and instructing her in Urdu and Indian affairs. Devastated by the death of John Brown, her Scottish gillie, the queen had at last found his replacement.
ISBN: 9788129115683
Published by: Rupa & Co
Original Price(HB) : Rs. 395.00
Special Sale Price of(HB) : Rs. 356.00

Pop Tart

Kira Coplin is a seasoned writer, filmmaker, and pop culture journalist. Formerly on-staff at the award-winning entertainment magazine Us Weekly, she is no stranger to the glamorous and sometimes gritty world of Hollywood. Coplin is a contributor to CosmoGirl!, The New York Post and OK!, among others.
Julianne Kaye is a Los Angeles native and makeup artist to the stars. She has worked with some of the world's most well-known celebrities for countless red carpet events, award shows and film as well as having her work published in Harper's Bazaar, Rolling Stone and Vanity Fair. She is the creator of Revolutionbeauty.com, an informative take on beauty including how-to videos from an expert point of view.


She was America''s sweetheart. Until the love affair ended with a bang…
Young make-up artist Jackie Reilly has always dreamed of making it big in TinselTown, concealing the flaws of the rich and famous. Stuck in a rut with a crazy boss, she thinks her big break will never come - until she meets a girl who guarantees her life will never be the same again… 16-year-old Brooke Parker is bubbly, vivacious, charming - and about to become the world''s most famous teenager. A pop singer on the verge of superstardom, Brooke instantly takes a shine to Jackie and draws her into a world of white-stretch limos, screaming fans and invitations to VIP events.
But as Jackie quickly finds out, fame has its dark side. Forced to juggle the various egos of Brooke''s entourage - from bitchy stylists to over-eager publicists and a manager that serves his own interests before all else - all preserving the golden girl image of brand Brooke.
When Jackie is forced to learn the rules of showbusiness the hard way, her friendship with Brooke is put to the ultimate test - will she be yet another casualty of Brooke''s increasing quest for fame? Or can she save herself - and Brooke?
ISBN: 9781847561206
Published by: Harper Collins Publishers India

Original Price(PB)	:	Rs. 520.00
Special Sale Price of(PB)	:	Rs. 468.00

Sad Wind from the Sea

Jack Higgins was a soldier and then a teacher before becoming a full-time writer. The Eagle Has Landed turned him into an international bestselling author and his novels have since sold over 250 million copies and been translated into fifty-five languages. Many of them have also been made into successful films.

The very first novel written by Jack Higgins, re-packaged to celebrate 50 years of bestsellerdom. He guesses it''s around 3am. Gun runner and occasional smuggler Mark Hagen, hears a scream through the fog. He finds a girl; young, beautiful, trouble. But as Mark Hagen himself said "I love trouble, angel. It makes life so much more interesting."Before long he is hauled into a chaotic chase involving The Red Chinese, and a lot of gold.From feeling he had lost everything to suddenly fighting for his life, Hagen must battle his inner demons and some truly terrifying enemies in a deadly game of power, action and murder.
ISBN: 9780007274222
Published by: Harper Collins Publishers India
Original Price(PB) : Rs. 250.00
Special Sale Price of(PB) : Rs. 225.00

Return to Almora

Dr R.K. Pachauri is a renowned economist and leading environmentalist, who heads The Energy and Resources Institute (TERI) as Director-General. The Nobel Prize-winning climate scientist is also the chairman of the Intergovernmental Panel on Climate Change (IPCC). He is the author of twenty-three books and over a hundred papers and articles. He contributes regularly to international media outlets and has given presentations in over fifty countries worldwide on the subject of climate change.

Nobel laureate, RK Pachauri, is set to reveal his literary side, with his debut novel – Return to Almora. For Sanjay Nath, life is calling. Literally. Haunted by the remembrances of his previous life, spent at Almora, Sanjay starts to long and more to return to his ‘home land.’ The usual mundane progression of life fails to keep him busy, and moved by personal tragedies and futility of human life, he ultimately gives up everything to chase meaning, memories, and peace.
ISBN: 9788129115744
Published by: Rupa & Co
Original Price(HB) : Rs. 395.00
Special Sale Price of(HB) : Rs. 356.00

Grids of Change: Managing Power Games and Power Lines

Rajendra Prasad Singh was born in 1948 and grew up in a small village in Bihar. After completing his post-graduation in mechanical engineering from Banaras Hindu University, he joined Tata Steel in the early seventies. In 1977, he moved to the newly formed public sector power company, National Thermal Power Corporation (NTPC). His defining moment, however, came in 1991 when he took up the challenge of reviving a fledgling power transmission company that had been set up a few years ago by the government—PowerGrid Corporation of India Ltd. In less than a decade, R.P. Singh, under the guidance of his mentors at PowerGrid, had steered the company into the list of successful public sector companies. His rise to the top position at PowerGrid was quite rapid, and he remained at its helm for close to 12 years before relinquishing office in 2008, but not before taking the company to newer heights. This is Singh’s first book. He is working on two more.
Being the head honcho of a public sector enterprise is one of the most exacting or testing positions in the corporate world. Heading an archetypal corporate set-up where strengthening the bottom line is your sole objective is one thing; leading a corporation that has a crucial public service to perform while continuing to increase profits for its owners—the Government of India—is another.As chairman of PowerGrid, one of India’s leading utility companies, R.P. Singh was on the inside track of Indian business, government and policy for 12 long years—years spent not just reshaping power networking in India but also raising the benchmark in corporate governance. It wasn’t always easy. Conservative, anti-reform forces had to be contested, rivals fought off, political and other influences contained. This book tells the story of how it was done.R.P. Singh reveals the inside workings of India’s government-owned business sector, the saga of how a start-up with borrowed staff and facilities was built into a public-sector jewel and one of the leading power grid operators of the world. This is a fascinating business book: part memoir, part management manual, part survival guide.
ISBN: 9780670084227
Published by: Penguin Books India

Total Recall: How the E-Memory Revolution Will Change Everything

Gordon Bell, one of the world’s preeminent computer scientists, is a principal researcher at Microsoft. He lives in San Francisco and Sydney, Australia.
Total Recall provides a glimpse of the near future. Imagine heart monitors woven into your clothes and tiny wearable audio and visual recorders automatically capturing what you see and hear. Imagine being able to summon up the e-memories of your great grandfather and his avatar giving you advice about whether or not to go to college, accept that job offer, or get married. The range of potential insights is truly awesome. But Bell and Gemmell also show how you can begin to take better advantage of this new technology right now. From how to navigate the serious question of privacy and serious problem of application compatibility to what kind of startups Bell is willing to invest in and which scanner he prefers, this is a book about a turning point in human knowledge as well as an immediate practical guide.. Total Recall is a technological revolution that will accomplish nothing less than a transformation in the way humans think about the meaning of their lives."I am not sure whether recording everything we see, hear and do is the landfill or landscape of our lives, because thoughts and memories are their own reality. But I am sure that Total Recall is a must read due to its inevitability, seminal nature and clairvoyant authors." -Nicholas Negroponte, author of Being Digital"Gordon Bell is one of the great visionaries in the computer industry. In Total Recall he paints a picture of a world where computing is far more personal than anything we have seen so far, where digital memory appliances supplement the human mind and store all the details of your life. Like much of Gordon''s work it is a characteristically bold and exciting vision of computing. He takes us to a future which is just around the corner, but which would be hard to glimpse without him." -Nathan Myhrvold, co-founder of Intellectual Ventures"For decades, the tech world has been going gaga for "Moore''s Law", which describes how much faster and more powerful personal electronics becomes over time, but in the last decade, most of the really big freakouts have been as a result of the explosion in our ability to capture and store data... What happens when being alive means being in record mode, for everybody? It''s a change that is at once astonishing and imminent. Gordon and Jim are at the center of this kind of work, and just the guys to write the book." -Clay Shirky, author of Here Comes Everybody"Total Recall does a marvelous job of exploring first- hand the implications of storing our entire lives digitally. And just in time! -- the technology is already here and will be ubiquitous before we know it." -Guy L. Tribble, MD, PhD, Vice President of Software Technology, Apple Inc."Economists, along with everyone else, will be astounded by the wide ranging social and personal benefits of Total Recall digital technology." -Tyler Cowen, author of Create Your Own Economy"As you warm to the ideas expressed in Total Recall, you find yourself reaching for your digital camera to record the moment just gone by." -Donna Dubinsky, CEO of Numenta, co-founder of Palm and Handspring"Wow! Thanks for this book. I''ve been fascinated by MyLifeBits for years; it''s certainly inspired our thinking at Evernote." -Phil Libin, CEO, Evernote"Extraordinarily prescient but also entertaining...Total Recall is of paramount importance in the new, increasingly paperless world."-Leslie Berlowitz, Executive Director of the American Academy of Arts and Sciences"Total Recall offers a prescient view of the powerful use of today''s information tomorrow. Gordon provides provocative insights, entertaining stories, and fundamental advancements in recall enabled by tools readily available today that immediately enhance the capture, access and sharing of numerous forms of information." -Jim Marggraff, Founder, CEO and Chairman of Livescribe, Inc."Gordon Bell and Jim Gemmell paint a vivid and personal picture of a revolution that is already in progress, a revolution that will transform our future by making our past transparent. Clear, detailed, and permanent knowledge of ourselves and others will change the fiber of our lives and societies, pervasively, from meal planning to constitutional law. If we are blind to the implications, we''ll be trying to solve the wrong problems with obsolete tools. Total Recall will open eyes, and the more, the better." -Dr. K. Eric Drexler, author of Engines of Creation
ISBN: 9780525951346
Published by: Penguin Books India